WordPress SEO & Website Speed
Many WordPress specialists use Yoast SEO to optimize WordPress for SEO. Yoast SEO is a great plugin, however, that is just the beginning of SEO. Much more can be done to optimize your WordPress website for SEO.
Website Speed-Ups & WordPress SEO
Site Speed Is Vital If You Want Higher Rankings and User Satisfaction
Test your site speed for free at Gtmetrix use Google’s PageScore
Install A Caching Plugin
Use GZip Compression
By compressing your WordPress site with GZip, you will speed up your website tremendously. Ask your web host to upgrade you to the latest version of PHP.
Often overlooked. Use an image compression plug-in to decrease your load time especially if you have many images or infographics. A standard SEO best practice is to add appropriate keywords to the alt image tags. There are many image compression systems available. Implement a lossless compression first. If they look good you may want to try a lossy system,
Deactivate Plugins You Rarely Use
By deactivating and uninstalling plugins overhead that would slow down your website load time is eliminated especially if you optimize your database afterwards.
Optimizing Your Database
Cleaning out the databases of spam, old drafts, and other remnants will slim down your database and make your site a bit faster.
Pick A Theme That Doesn’t Slow Your Site
Use a responsive SEO friendly theme. Keep it fast and mobile-friendly.
Meta Titles & Description Tags
Meta Titles is a major SEO factor. Your Meta Title and <H1> header should never be the same.
SCHEMA & JSON Code
has released a plugin which sallow you to quickly create SCHEMA code. Install a JSON plugin to code your site. Google recommend it because it helps Google better understand your content.
Make your site mobile-friendly. Google is swiftly rolling out its mobile-first index.
Protect Your Blog From Spam. Use Akismet. Wordfence Security provides anti-virus protection, a firewall. and a high-speed cache.
Create an XML Sitemap to submit to Google Search Console which will help Google. I do use Yoast SEO for sitemaps.
Use A CDN (Content Delivery Network)
A CDN is a service that will speed up the time it takes your website to load for a user because a CDN uses the server closest to the user.
Ensure your permalink structure to something SEO-friendly and keep the permalinks short and relevant, 3-4 words is good.
Other WordPress SEO tips:
- Find a fast hosting service.
- Devise an internal linking strategy.
- If you have a popular post update it and keep adding more content.
- Use proper header structure.
- Don’t install and activate too many plugins at the same time. Try to keep the maximum number of plugins activated under 15.